Having worked in the Manoa event planning industry for almost 7 years there are not many surprises left – but occasionally I still get the, “They did what?” pass my lips! Why am I not surprised anymore – because over the years the number one rule for event planning is putting time into the pre planning of the event, and then planning contingencies for the exceptions that may happen?
So where do you start? As far out from the event date as possible as getting space is the first step. In Manoa, where we do a lot of work, it is not unusual to be booking one year out at some of the venues, as they are booked solidly every week.
The first few decisions are the easiest. What is the budget? What is the event about? A party, corporate seminar, convention, festival, wedding, or an anniversary – the list is endless, but one thing remains constant once the event has a name and the type of event is decided, the next step will be to decide where to hold the event. This is where the real event planners stand out from the crowd. So you have an event – okay lets book a hotel is normally the next answer but why would you miss out on an opportunity to create a unique experience?
Event Planning - Time Management For Professionals
You've been tasked with planning an event and don't know where to begin. Take a deep breath, anyone with any level of event expertise can take an event from good to great. Here is how:
For beginners, it is imperative that you do your homework. You must first generate an event plan and consider the building blocks of any event: target market, situational analysis, the 6 P's and planning.
Let's get started. Think very clearly about the people you are trying to attract. Ask yourself the question: Who is your target market?
Once you identify those that will be attending your event, allow yourself time to travel into the hearts and minds of your potential audience. Believe me; knowing what kinds of things they like to see, do, buy and eat will be helpful as your event plan begins to come to life.
Now that you have your target market in mind, let's take a look at your situational analysis. You will need to examine your internal strengths and weaknesses and your external opportunities and threats as they relate to whatever you are planning to do. You must be brutally honest with yourself when analyzing the various components of your event.
The next step in taking your event from good to great is to identify the 6 P's of event planning: Purpose, People, Product, Place, Price and Process. Outlined below you will find the questions related to each P that you should answer prior to diving into the planning phase.
- Why are you doing this event? (Purpose)
- Who will attend? (People)
- What are you going to do? (Product)
- When and where? (Place)
- How much is it going to cost you? (Price)
- How are you going to get the job done? (Process)
Now that you have identified your target market, have performed a situational analysis and have answered the building block questions of planning an event, you are ready to develop a formal event plan and begin execution shortly thereafter.
A formal event plan has several interrelated components: goal, objectives, strategies, tactics, budget, timetable and evaluation. Your written detailed plan of action will serve as the backbone to your master event plan. Keep it close at hand and refer back to it often.
Congratulations, at this point you have finished your homework and can now move into the imaginative, fun side of event planning! Take your events to the next level by identifying a theme and carrying that theme from start to finish.
Planning a successful event is no walk in the park. It is tedious work and requires an individual who always keeps their dancing shoes and party hat nearby. One who is forever excited about the adventure and who remembers that problems that will inevitably arise but the beat must go on.
You've got a plan, now the let the event begin. You are on your way from good to great!
Event Planning - Time Management For Professionals
Creative wedding ideas are a chance to let your creativity flow when designing the biggest day of your life. There are many options when it comes to planning a wedding, and it all starts with how you envision your wedding day.
Start with a vision of how you think your big day should look and turn out. Sit down and think about how you want to remember your wedding day, and start from there.
Be organized, and set an overall wedding budget as well as budgets for each aspect of your wedding. Take a little time up front thinking things through before jumping into the planning phase.
Here are 3 hints for creative wedding ideas:
It is OK to be different and not do what everyone else is doing. Try choosing a unique location for your wedding, like a historic site, art gallery or other unique reception space.
Look around for ideas, and use them as inspiration for your own creative ideas. Try taking common, traditional wedding ideas and add your own twist.
Choose A Theme
A wedding theme is one of the best ways to be creative with you wedding planning. It gives you a starting point for your creativity, and helps you tie all of your ideas together.
Wedding themes can be as simple as a color, or they can be very complex like a circus wedding. Common themes include beach, seasonal (like fall or spring) and flower (like daisy or sunflower).
As stated above, don't be afraid to choose a unique wedding theme. Even if you choose a common wedding theme, try to be creative and change it a little to make it unique to you.
Ask For Help
It can be overwhelming when deciding on creative wedding ideas. Experienced vendors are great resources to bounce ideas off of, and they should also be happy to share their wealth of knowledge with you.
Look for vendors like florists, caterers and cake designers that match your creative style. Wedding planners can also be invaluable in offering ideas and guidance while helping to bring it all together for you.
The Internet is also a great resource. Look for websites that offer ideas and photos so you can create your own wedding vision.